The Color Palette

Peaches & Poppies

CASE STUDY \ Florist

Transatlantic Package + Adds Ons

Project Goals : Custom Brand, Website, & Blog

  • Hybrid brand to bring together flower farm and floral arrangement services with a focus on weddings and events

  • Easy to navigate website with SEO focused words and minimal text

  • Colorful and memorable branding that pops, inspired by California wildflowers

Primary Logo

#f5bda3
#f17c55
#be5950
#e6b85c
#a0839e

Logo Suite

Brand in Action

Lato

Cavier Dreams

Caligor Sans

The Fonts

The Website

The Inspo

submarks & secondary logos

BRAND STORY
Peaches & Poppies Floral crafts cohesive, garden-inspired designs using organic, seasonal flowers grown on Alexandra’s private farm. Alexandra is hands-on from seed to bouquet, creating unique arrangements based on each client’s vision.

What started as a passion project has blossomed into a full-time boutique florist business, allowing Alexandra to blend creativity with family life. Specializing in whimsical wedding flowers, she aims to make floral planning fun and build lasting client relationships.
#f5e1e1

Colorful
Organic
Creative
fun

"YOU ARE THE BEST!!!! Seriously, you are unbelievable!! I appreciate all your hard work on every detail!!! You were the greatest to work with!! I am so beyond happy with this experience and the finished product!! THANK YOU!!!!"

Alexandra, Peaches & Poppies Floral | florist & flower farm owner

The Color Palette

Maria Riboli Photography

CASE STUDY \ Photographer

Transatlantic Package + Adds Ons

Project Goals : Custom Brand, Website, & Blog

  • Complete refresh. branding and new website to reflect NYC and Orlando

  • Add a blog to improve SEO, and private pricing pages

  • Showcase portfolio to attract target audience with a focus on growing wedding clients

Primary Logo

#040d34
#146c71
#ffb700
#fe9b06
#ff6600

Logo Suite

Brand in Action

Courier New Bold

Devanesa Bold

Imprimo

The Fonts

The Website

The Inspo

submarks & Pattern

BRAND STORY
Maria Riboli has always been a creative at heart, starting her journey as an actress and director where she developed a deep appreciation for storytelling.

One of her fondest memories is her father explaining why he loved taking photos: “I’m stopping the time that goes by.” Inspired by that moment, she pursued documentary-style photography and founded Maria Riboli Photography with the mission to preserve life’s stories. From formal portraits to family vacations and milestones, she captures moments that become part of a family’s legacy. Just as her father taught her, she stops time so her clients can pass their history and memories down to future generations.
#d6d6d6

Urban
nyc
Retro
bold

"once again thank you SO much for all your work...you're insanely talented! Thank you so much!!! I really appreciate it!!! This brand is a winner!!! 😭🥹😍🙏🏻❤️ it's just perfect!!! 😭😭😭😭😭😭😭😭😭😭😭 THANK YOU SO MUCH!!! Let me know where I can send you a bouquet of Kittens & Puppies! 😂"

Maria, maria riboli photography | photographer

The Color Palette

Fefifo Edit

CASE STUDY \ Editor

Weekend Cruise Package

Project Goals : Custom Brand and Website

  • Transform hobby business into a professional LLC

  • Create a professional looking brand that clients can trust

  • User friendly with an organic nature feel to appeal to fantasy authors

Primary Logo

#eb862d
#b9b25b
#e7d3b1
#707732
#26391e

Logo Suite

Brand in Action

Fraunces Ultra Thin

Earthbound Regular

Earthbound Distort

The Fonts

The Website

The Inspo

submarks & secondary logos

BRAND STORY
Victoria has always had a love for words, often spending her free time helping online author friends refine their writing and bring their stories to life.

As a mother, she wanted a career that allowed her to be present for her children while doing something she truly enjoys. Turning her passion into a profession, she launched her developmental editing business focused on working with indie writers. She enjoys shaping compelling, well-structured manuscripts with budding authors. With a keen eye for storytelling and a collaborative approach, Victoria helps authors find their voice and polish their work—transforming ideas into books that resonate with readers.

#f5c24d

earthy
fairytale
texture
poetry

"I'm gonna f*cking cry 😭😭😭 IT'S SO BEAUTIFULLLLL. I got my laptop out and saw it in all it's glory. It's a joy to scroll through. It's so flipping cool to see it brought to life! literal tears. OMG! Thank you so much!!! You're like a wizard with marketing 🥰 how'd i get so lucky to have found you. 🥹 is this how royal people feel all the time?!"

Victoria, FeFiFo Edit | developmental editor

The Color Palette

Braids and Blush

CASE STUDY \ Hair and Makeup Artist

Transatlantic Package

Project Goals : Custom Brand, Website & Blog

  • Relocating to a new state. Complete rebrand. New name. New look. New location.

  • Fun and flirty style influenced by botanical and modern boho design

  • Strong SEO to get found in the new state and start booking before her move

Primary Logo

#e0d3e4
#7ba4a7
#cee3d3
#efaa7b
#fccec0

Logo Suite

Brand in Action

Barlow Light

francesca

Brewlogic

The Fonts

The Website

The Inspo

submarks & Pattern

BRAND STORY
After years of styling hair in Hawaii, Caitlin made the big move to Nashville. For Caitlin, hair isn’t just styling—it’s creating a moment her clients will remember every time they see their wedding photos.

 Starting fresh in a new city, she knew she needed a strong brand and website to introduce her work to a whole new community. Specializing in weddings and event styling, she’s especially known for her intricate, romantic braids that bring a personal touch to every look.
#f5ebdb

Flirty
Botanical
Boho
Modern

"I had a Zoom chat with a potential client a few days ago. She looked at my website, and was in love with it! She said it was very inviting, looked super professional, and made it clear to her that I was the perfect fit for her wedding day. Just wanted you to know! Couldn’t have done it without you 💕."

Caitlin, blush & braids | hair & makeup artist

The Color Palette

Harlow Blackthorne

CASE STUDY \ Indie Author

Weekend Cruise Package + Add Ons

Project Goals : Website, Blog, and Branding

  • Easy to update website for new book launches

  • Ability to add an online store in the future

  • Ways to connect with fans through blog and community interaction interfaces

Primary Logo

#ad0020
#012d41
#012d41
#700015
#2b0038

Logo Suite

Brand in Action

noto sans normal

Jaguar

Playfair Display

The Fonts

The Website

The Inspo

submarks & secondary logos

BRAND STORY
Harlow Blackthorne is an indie romance author who writes steamy, dark, and immersive why choose stories that blend escapism with emotional depth.

With her debut book launching, she wanted a website and brand that could grow alongside her career—something that would not only showcase her books but also connect her with readers, build her newsletter list, and create a hub for her growing community. Her brand needed to reflect her signature style: seductive yet playful, with touches of mystery and sophistication. For Harlow, her website isn’t just a portfolio of books—it’s the front door to her world, inviting readers in to stay, explore, and fall in love with her stories.
#e4a001

bold
luxe
regency
romantic

"WOW! I knew I wanted something that popped and would be fun for my fans, but this blew my mind! You captured luxury design, modern interface, and a romantic aesthetic. My team and I are thrilled!"

Harlow, harlow blackthorne | Indie Author

The Color Palette

Weddings & Events by Raina

CASE STUDY \ Planner

Weekend Cruise + Adds Ons

Project Goals : Website, Blog, and Branding

  • New website & branding to compliment already existing logo

  • Integrate client management software into website through inquiry form

  • Showcase client work and associate planners and team

secondary Logo

#48621e
#c4d2a2
#7d8c5a
#ffeee6
#f7a240

Logo Suite

Brand in Action

Merriweather Sans Normal

gentium normal

gentium Plus normal

The Fonts

The Website

The Inspo

submarks & pattern

BRAND STORY
Raina has spent decades turning dream weddings into reality, bringing her expertise from New York to Nashville.

Known for her warm, concierge-style approach, she blends creativity with meticulous planning to design celebrations that feel personal and effortless. As a licensed Tennessee officiant, she adds a heartfelt touch to each ceremony, from elopements to grand events. With Raina at the helm, couples can relax, knowing every detail is handled with elegance and care. She wanted a brand that was inviting and reflected her unique style and Southern charm.

#c25a05

natural
citrus
gardens
soft

"Working with Mahlia was like hiring a marketing strategist, SEO expert, brand designer, professional photographer, copywriter, social media planner, website specialist, workflow strategist, business coach and personal cheerleader all in one. Mahlia is an incredible teacher & truly a professional industry leader."

Raina, events by Raina | wedding planner & officiant

The Color Palette

Perfect Sky

CASE STUDY \ Videographer

Transatlantic Package + Add Ons

Project Goals : Custom Website, Blog & Brand


  • Complete refresh. branding and new website, incorporating photography services

  • Clear Disney weddings and other weddings pages for easy navigation

  • Incorporating client management software into website for easier workflow

Primary Logo

#e06629
#255a5b
#eb5c6f
#eb596c
#e99b63

Logo Suite

Brand in Action

Noto Sans Normal

Hometown pro

Stockport

The Fonts

The Website

The Inspo

submarks & Pattern

BRAND STORY
Sky has filmed more than a thousand weddings, crafting cinematic keepsakes that couples treasure for a lifetime. Blending timeless techniques with modern storytelling, he creates films that feel personal, emotional, and effortlessly beautiful. Known for his professionalism and warm approach, Sky ensures every couple’s story is told with artistry and heart.

He wanted a brand the was fun and professional. With a large majority of his weddings being at Orlando's biggest theme park, he wanted a website more enticing to his couples. Sky wanted a brand that could translate to his corporate business as well.
#fbe9cb

sunsets
retro
friendly
Fairytale

"You did an amazing job. I am so excited for the new look. Hell yes! excited to get going on my corporate site next. this design is killer."

Schuyler, perfect sky | videographer

You've invested in yourself and your business, you deserve to shine. Choosing a strategic map and a captain who knows the waters is smart. a Showit website is a great direction. Combined with your brand identity, you'll be cruising toward your goals with confidence.

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